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DFS — How Homebound Are You?

Illustration

A series of illustrations created for DFS’s promotional quiz, exploring how much of a homebody you are on holiday.

DFS conducted research exploring whether people are satisfied with being away on holiday or begin to miss the comfort of home. The study found that British holidaymakers start to miss home after just five days.

In response to the accompanying quiz, I created a series of narrative illustrations depicting both holiday scenes and the comfort of home, aligning with the quiz theme: ‘How much of a homebody are you?’

Tools：
Adobe Illustrator, Adobe Photoshop

Client：
DFS

Relevant Link:
Mirror: Nearly half of Brits start missing home five days into holidays
Daily Express: How long you last abroad before missing home?
Wales Online: Brits start missing home comforts just five days into holidays says study

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